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PATIENTS FOR AFFORDABLE DRUGS
Patients For Affordable Drugs “Medicinas vitales, no lujos"
PATIENTS FOR AFFORDABLE DRUGS
Patients For Affordable Drugs “Medicinas vitales, no lujos"
ACTIONS
Creative Strategy+ Concepting & Creative Direction + Video Production + Media distribution
Asking Latinos to join Patients For Affordable Drugs in the fight to lower medication prices.
The Insight
The prices of medicine are so high that they are only comparable to exclusive lavish items meant only for an exclusive audience that can pay for them.